Mastering Organic Mascara: Your Comprehensive Guide

Welcome to our comprehensive guide on mastering organic mascara! In this article, we'll delve into the world of natural cosmetics and explore why choosing organic mascara is a great option. We'll also help you find the best brands, provide application tips, and share the easiest technique for effortlessly removing organic mascara. Whether you're a makeup enthusiast or simply curious about natural beauty products, this guide has got you covered. Let's dive in!

guide for Organic Mascara

Why Choose Organic Mascara?

Discover the compelling reasons to embrace organic mascara. From safer ingredients to eco-friendliness, hypoallergenic properties, and cruelty-free options, explore the benefits that make organic mascara an excellent choice for both your beauty routine and the environment. Experience the beauty of natural cosmetics while prioritizing your well-being and ethical values.

Safer Ingredients

Discover the peace of mind that comes with using organic mascara. Its safer ingredients, free from harmful chemicals, provide a gentle and non-toxic alternative for your lashes. Experience beauty without compromise. You can also consider this type of cosmetic a pregnancy-safe makeup option

mascara brushes

Environmentally Friendly

Make a positive impact on the planet with organic mascara. By opting for eco-friendly formulations, you contribute to sustainable practices, reducing environmental harm. Embrace the beauty that cares for both you and the Earth.

Hypoallergenic and Sensitive Skin Friendly

Experience the comfort of organic mascara designed for sensitive skin. Its hypoallergenic properties minimize the risk of irritation, ensuring a gentle and soothing application. Embrace the beauty that nurtures and protects your delicate skin.

Cruelty-Free and Vegan Options

Discover the ethical side of organic mascara. With cruelty-free and vegan options, you can enjoy stunning lashes while respecting animal rights. Embrace a compassionate beauty routine that aligns with your values.

How to Find the Best Organic Mascara

When it comes to selecting the perfect organic mascara, or any other organic cosmetic, such as organic eyeshadows, lipsticks, foundation, etc., follow these helpful tips to make an informed choice.

Ingredient Label Reading

Unlock the secrets of ingredient label reading to make informed choices when selecting organic mascara. By understanding the significance of each component, you can ensure that your mascara is formulated with the highest quality organic ingredients. 

Certifications to Look For

Navigate the world of certifications to find the best organic mascara. Some essential certifications could be USDA Organic, COSMOS, and Leaping Bunny. By seeking mascaras with these reputable certifications, you can have confidence in their authenticity and commitment to organic standards

consider recommendations to search for organic mascara

Reviews and Recommendations

Harness the power of reviews and recommendations to guide your search for the perfect organic mascara. Consider insights from beauty enthusiasts and experts who have experienced various organic mascaras firsthand. Their honest feedback and personal experiences will help you narrow down your options and find mascaras that deliver exceptional performance. Trust in the recommendations of others to choose mascaras that meet your expectations. 

Cream of the Crop: Leading Organic Mascara Brands

In the world of beauty and cosmetics, more and more people are seeking organic and natural options for their makeup routines. When it comes to mascara, a key product for enhancing the eyes, organic and natural formulations have gained popularity due to their gentle nature and avoidance of potentially harmful ingredients.

Let’s explore some of the leading organic mascara brands that prioritize natural and organic ingredients, providing you with a list of trustworthy options for your makeup collection.

Jones Road

  • Origin: Based in the United States.

  • Price Range: Generally, range in price between $26 and $34.

Jones Road

Jones Road is a sought-after brand known for its clean and organic approach to beauty. Their mascaras are formulated with natural ingredients, providing a gentle and nourishing experience for your lashes. Jones Road mascaras are designed to deliver both length and volume, giving your lashes a natural, feathery look. With their commitment to clean beauty, Jones Road ensures that their products are free from harmful chemicals, making them suitable for even the most sensitive eyes.

TOK Beauty

  • Origin: Based in Canada.

  • Price Range: Generally, range in price from $18 to $22.

TOK Beauty

TOK Beauty is a rising star in the organic beauty industry. Their mascaras are crafted with natural and organic ingredients, providing a clean and nourishing experience for your lashes. TOK Beauty mascaras are known for their long-lasting formulas, smudge resistance, and ability to add both length and volume to your lashes. With a focus on sustainability, TOK Beauty incorporates eco-friendly packaging materials, further aligning with their commitment to natural beauty.

Elate Cosmetics

  • Origin: Based in the Canada.

  • Price Range: Generally, range in price from $20 to $28.

Elate cosmetics

Elate Cosmetics is a brand that embodies eco-luxury and sustainability. Their mascaras are made with organic and ethically sourced ingredients, ensuring a gentle and safe experience for your lashes. Elate Cosmetics mascaras deliver length, volume, and rich color without clumping or flaking. The brand's commitment to sustainability extends beyond its ingredients, as it utilizes refillable and recyclable packaging, reducing waste and promoting a more eco-conscious approach to beauty.

Inika

  • Origin: Australian brand.

  • Price Range: Generally, range in price from $25 to $35.

Inika

Inika is a well-established organic cosmetics brand known for its commitment to using natural and organic ingredients. Their brown mascara is a popular choice for those seeking a softer, more subtle look. Inika's mascaras are made with plant-based ingredients and do not contain synthetic dyes or harsh chemicals, making them suitable for sensitive eyes. With their luxurious and nourishing formulas, Inika mascaras provide length, volume, and intense color payoff.

ILIA

  • Origin: Based in the United States.

  • Price Range: Generally, range in price from $26 to $28.

ILIA organic mascara


ILIA is a renowned brand that combines clean, organic ingredients with high-performance beauty. Their mascaras are formulated using natural waxes, oils, and pigments, ensuring a gentle and effective application. ILIA mascaras are known for their ability to lengthen, volumize, and define lashes, providing a striking yet natural look. With their commitment to clean beauty and sleek packaging, ILIA offers a range of organic mascaras that deliver impressive results.

100% PURE

  • Origin: Based in the United States.

  • Price Range: Generally, range in price from $20 to $26.

100% pure

100% PURE is a popular organic beauty brand celebrated for its pure and natural formulations. Their mascaras are made with fruit-based pigments and nourishing ingredients, providing a gentle and safe option for enhancing your lashes. 100% PURE mascaras are known for their ability to add length, volume, and separation to your lashes, creating a defined and eye-catching look. With their commitment to using only the purest ingredients, 100% PURE offers a range of organic mascaras that are suitable for all lash types.

How to Apply Organic Mascara

Here is a step-by-step guide on how to apply organic mascara for the best results:

1. Start with a clean face: Ensure that your face is clean and moisturized. Apply your natural face moisturizer and any other desired makeup base, allowing it to dry before moving on to the mascara application.

2. Curl your lashes (optional): If desired, use an eyelash curler to gently curl your lashes. This step can help open up your eyes and create a more lifted appearance.

3. Prep your mascara wand: Remove the wand from the mascara tube and wipe off any excess product on a tissue or the edge of the tube. This helps prevent clumping and ensures a more even application.

4. Begin at the base: Hold the mascara wand horizontally and start at the base of your lashes. Wiggle the wand slightly back and forth to deposit product at the roots, which helps create volume and definition.

5. Sweep upwards: With a gentle and upward motion, sweep the wand from the base to the tips of your lashes. This helps evenly distribute the mascara and lengthen your lashes.

guide on apply organic mascara

6. Focus on the outer corners: For added drama and lift, pay extra attention to the outer corners of your lashes. Apply an additional coat or two to the outer lashes, emphasizing their length and curl.

7. Separate any clumps: If you notice any clumps or uneven application, use a clean mascara wand or a lash comb to gently separate and comb through your lashes, ensuring a more natural and defined look.

8. Build up if desired: If you prefer a more intense look, allow the first coat of mascara to dry briefly before applying additional coats. Layering the mascara allows you to achieve more volume and length.

9. Avoid excess product on lower lashes: When applying mascara to your lower lashes, use a light hand and avoid applying too much product to prevent smudging or clumping.

10. Clean up any mistakes: If you accidentally smudge mascara onto your eyelids or other areas, use a cotton swab or a clean brush dipped in makeup remover to gently remove the excess without disturbing the rest of your makeup.

11. Allow mascara to dry: Give your lashes a few moments to dry before blinking or applying additional eye makeup to avoid smudging.

By following these steps, you can achieve beautifully enhanced lashes using organic mascara while maintaining a natural foundation for your overall makeup look. Remember to experiment and find the application technique that works best for you, and enjoy the stunning results of your organic mascara application!

The best technique to effortlessly remove organic mascara

Here's a guide on how to effortlessly remove organic mascara:

  1. Choose a natural makeup remover: Opt for a gentle and natural makeup remover that is suitable for sensitive skin and can effectively remove mascara without excessive rubbing or tugging.

  2. Soak a cotton pad or ball: Take a cotton pad or ball and soak it with the makeup remover. Ensure that it is adequately saturated to effectively dissolve the mascara.

  3. Close your eyes and place the cotton pad: Close your eyes and place the soaked cotton pad on your eyelid, allowing the makeup remover to dissolve the mascara. Gently press it against the lashes and hold for a few seconds to allow the remover to penetrate the mascara.

  4. Swipe downward to remove mascara: After a few seconds, swipe the cotton pad downward along your lashes, starting from the roots to the tips. This motion helps remove the mascara without pulling or causing any discomfort.

  5. Repeat if needed: If there is still residual mascara on your lashes, repeat the process by using a fresh cotton pad soaked with more makeup remover. Gently swipe downward to remove any remaining mascara.

  6. Cleanse your face: Once you have removed the mascara, cleanse your face using your regular skincare routine. This step ensures that all traces of mascara and makeup remover are removed from your skin.

  7. Moisturize the eye area: After cleansing, apply a gentle and hydrating eye cream or moisturizer to nourish the delicate skin around the eyes, keeping it hydrated and supple.

effortlessly remove organic mascara

By following these steps, you can effortlessly remove your organic mascara using a natural makeup remover, while being gentle on your lashes and the sensitive skin around your eyes.

FAQs

1. Is Organic Mascara Waterproof?

It depends on the specific product. Check the labeling or description to determine if it's waterproof.

2. How Long Does Organic Mascara Last?

Typically, 3 to 6 months once opened. It's advisable to follow the manufacturer's recommendations and discard it if you notice any changes in consistency, smell, or performance.

3. Can I Make My Own Organic Mascara?

Yes, but achieving the same performance can be challenging. Research recipes and follow safety guidelines. If you decide to make your own, it's recommended to thoroughly research recipes and follow proper safety guidelines.

At Sustainable Ways, we strive to introduce the best sustainable and eco-friendly brands with our independent reviews. Our effort is to introduce products from companies that prioritize values such as fair trade, transparency and sustainability. If you use our affiliate links to buy products, we may earn a small commission.
Back To Top
Maryam Vahidi

Content creator and web editor

Previous
Previous

The Green Way to Groom: Sustainable Shaving Soap Bars

Next
Next

Sustainable Glamor: Exploring Eco-Friendly Natural Eyeliner Brands